MARKET ANALYSIS & STRATEGY

We are dedicated to empowering clients within emerging markets

Our comprehensive approach to market analysis, strategic solution development, and model building is tailored to build resilience, growth, and success in a competitive global landscape.

Strategic Market Analysis & Model Development

With 25 years of experience, we pride ourselves on our ability to conduct in-depth market analysis, powered by our extensive network of governments, businesses, NGOs, intermediaries, and development partners.

Our approach to market analysis is multi-pronged. We deploy a blend of quantitative and qualitative research methods to ensure a holistic understanding of market dynamics and trends, competitor dynamics, consumer and client behaviours, needs and pain points, and potential socio-economic impacts.

For model development, we use a mix of tools iteratively with financial forecasting and social impact assessments. Our approach includes systems thinking to understand and map the interplay between various market forces and stakeholder interests, ensuring that the models we develop are comprehensive and inclusive.

Tailored Strategic Solutions, Competitive Advantage and Implementation

Using methods such as value chain analysis, strengths and weaknesses assessments, and strategic resource evaluation, we help clients understand their unique position in the market. Our approach relies on collaborative creative ideation sessions and scenario planning to identify untapped opportunities and areas for improvement. This comprehensive internal analysis ensures our clients are well-equipped to differentiate themselves and excel in their respective markets.

We also employ collaborative frameworks that involve stakeholder mapping, scenario planning, and SWOT analysis and integrate design thinking principles to conjure innovative solutions and utilise project management methodologies like Prince2 to ensure flexible and efficient strategy execution.

Our approach to strategic implementation goes beyond conventional metrics. We employ impact measurement methodologies (logic models and theory of change frameworks) alongside traditional KPIs to gauge the real-world effectiveness of strategies. This dual focus ensures a balance between commercial success and broader impact, driving meaningful change within your organisation.

Tailored Strategic Solutions, Competitive Advantage and Implementation

Using methods such as value chain analysis, strengths and weaknesses assessments, and strategic resource evaluation, we help clients understand their unique position in the market. Our approach relies on collaborative creative ideation sessions and scenario planning to identify untapped opportunities and areas for improvement. This comprehensive internal analysis ensures our clients are well-equipped to differentiate themselves and excel in their respective markets.

We also employ collaborative frameworks that involve stakeholder mapping, scenario planning, and SWOT analysis and integrate design thinking principles to conjure innovative solutions and utilise project management methodologies like Prince2 to ensure flexible and efficient strategy execution.

Our approach to strategic implementation goes beyond conventional metrics. We employ impact measurement methodologies (logic models and theory of change frameworks) alongside traditional KPIs to gauge the real-world effectiveness of strategies. This dual focus ensures a balance between commercial success and broader impact, driving meaningful change within your organisation.

Tailored Strategic Solutions, Competitive Advantage and Implementation

Using methods such as value chain analysis, strengths and weaknesses assessments, and strategic resource evaluation, we help clients understand their unique position in the market. Our approach relies on collaborative creative ideation sessions and scenario planning to identify untapped opportunities and areas for improvement. This comprehensive internal analysis ensures our clients are well-equipped to differentiate themselves and excel in their respective markets.

We also employ collaborative frameworks that involve stakeholder mapping, scenario planning, and SWOT analysis and integrate design thinking principles to conjure innovative solutions and utilise project management methodologies like Prince2 to ensure flexible and efficient strategy execution.

Our approach to strategic implementation goes beyond conventional metrics. We employ impact measurement methodologies (logic models and theory of change frameworks) alongside traditional KPIs to gauge the real-world effectiveness of strategies. This dual focus ensures a balance between commercial success and broader impact, driving meaningful change within your organisation.